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Web Copywriting tips

Building A Business Website That Works

Does your website have a job description? Before you build a new website (or revamp an old one), it’s vital that you take time to consider what you need your site to do for your business.  I find the easiest way to do this is to sit down with a piece of paper and list all the…

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Ecommerce – how to build trust online

In the word of face to face transactions, there are elements essential for converting leads to customers. They need to KNOW, LIKE, and TRUST us. It shouldn’t come as a surprise that the same applies in the world of e-commerce and online sales. The problem is that it is harder to establish these three crucial…

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