Website Purpose
Building A Business Website That Works
Does your website have a job description? Before you build a new website (or revamp an old one), it’s vital that you take time to consider what you need your site to do for your business. I find the easiest way to do this is to sit down with a piece of paper and list all the…
Read MoreWebsite purpose – is your site firing blanks?
Designing or writing copy for a site without a clear website purpose is like shooting without a target. As a web copy and content writer, one of the first questions I ask my clients is “What is the purpose of your site?” Unfortunately their first reaction to this simple question is usually a blank look,…
Read More